Italy, News

Ambassadors of Enterprise

Babbi Among Italian Excellence: Ambassadors of Enterprise for Innovation and Tradition

We are proud to announce that Babbi has been recognized in the “Ambassadors of Enterprise” initiative, a prestigious acknowledgment dedicated to Italian family businesses that embody values like innovation, sustainability, and a strong connection to their roots. This project, promoted by KPMG and UBS in collaboration with the Politecnico di Milano and with media support from Il Sole 24 Ore, celebrates companies that, like ours, represent the quality of Made in Italy and adapt to the challenges of the global market.

What is the Ambassadors of Enterprise Initiative?

Created to highlight Italian family businesses that excel in leadership and governance, “Ambassadors of Enterprise” aims to recognize businesses that not only preserve a rich family tradition but also invest in innovation to build a sustainable future. Based on these principles, Babbi, with over 70 years of history, has been honored with this recognition, reinforcing our role as a standard-bearer for quality and excellence in the confectionery sector.

The Value of Family Tradition at Babbi

Since its foundation in 1952, Babbi has maintained its family identity, becoming synonymous with tradition, quality, and innovation. Each product tells a story of passion, passed down from generation to generation, appealing to a discerning audience that appreciates the authenticity of Made in Italy. Participating in the “Ambassadors of Enterprise” initiative is a source of pride for us and a confirmation of our vision of business as a responsibility toward the future.

Quality and Innovation: Babbi’s Pillars

Babbi’s product excellence is a result of our commitment to maintaining high standards, focusing on innovation and sustainability. Each new line finds a balance between artisanal tradition and advanced technology. Our close ties with the region motivate us to support environmental initiatives and local resources. This approach enables us to offer our customers an authentic experience, where every detail is meticulously crafted with passion and care.

A Future of Excellence

Being recognized as “Ambassadors of Enterprise” encourages us to continue our growth journey, inspiring confidence and serving as a model of excellence for future generations. We are grateful to those who have believed in Babbi and helped establish it as a renowned name in the Italian confectionery landscape.

Learn more about the initiative on the Ambassadors of Enterprise website.